Honda October Sales Climb 8% as Light Trucks and Hybrids Set Records

Honda Pilot at the Texas Auto Writers Association Texas Truck Rodeo
A Honda Pilot on display at the Texas Auto Writers Association's Texas Truck Rodeo in September. The Pilot added 9,425 sales in October. (Photo by Kevin McCauley)
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American Honda just posted its best October in six years. Honda October sales across the Honda and Acura brands rose 8.0% to 119,952 vehicles, the strongest October result since 2020, as light trucks and hybrid models both set new October records.

Meanwhile, the Honda brand on its own climbed 9.1% to 109,162 units. For families shopping right now, the message is simple: the CR-V, HR-V, Passport, and Odyssey are in high demand, and hybrids are no longer a niche pick at Honda dealerships.

CR-V Sets an October Record, and Over Half Were Hybrids

2026 Honda CR-V Sport Touring Hybrid, the leader in Honda October sales
The CR-V Hybrid made up 53% of CR-V sales in October, a new monthly record for Honda’s best-selling crossover. (Photo by Honda)

Once again, the CR-V did the heavy lifting. Specifically, Honda sold 34,815 CR-Vs in October, up 9.8% and a record for the month. In fact, Honda says the CR-V remains the No. 1 SUV in America this year, a run we covered in our look at the CR-V’s sales dominance.

Even more telling, hybrid models accounted for 53% of the CR-V mix, with 18,534 sold. That is also an October record. If you are cross-shopping a compact SUV for school drop-off and weekend errands, most CR-V buyers are now choosing the hybrid.

That kind of demand may also explain why the current CR-V could stick around a little longer, as we reported when the next-generation CR-V was reportedly delayed.

Honda Light Trucks Have Their Best October Ever

2027 Honda Passport TrailSport, part of record Honda October sales for light trucks
TrailSport trims now account for more than 80% of Passport sales, and the Passport set an October record. (Photo by Honda)

At the same time, Honda’s light trucks, which include its SUVs, minivan, and pickup, had their best October of all time. Honda brand light truck sales rose 10.5% to 74,865 units. Here is how the key family haulers performed in Honda October sales:

  • HR-V: 12,353 sold, up 11.0% and an October record
  • Pilot: 9,425 sold, down 4.3%
  • Odyssey: 7,202 sold, up 32.2%
  • Passport: 5,419 sold, up 14.9% and an October record
  • Ridgeline: 4,410 sold, up 7.9%

In particular, the Passport deserves a closer look. It is on pace for its second straight record year, with sales up 14.2% so far in 2026, and rugged TrailSport trims make up more than 80% of Passport sales. That also tracks with why we called the 2027 Honda Passport TrailSport a family trail upgrade.

Likewise, the Odyssey’s 32.2% jump is a sign the minivan is far from finished for families who need three rows and sliding doors. And if you prefer three rows in an SUV, the Pilot stays a steady seller; we enjoyed our 2026 Honda Pilot Elite road trip so much that we did not want to give it back.

Hybrids and Passenger Cars Keep Honda Balanced

2027 Honda Civic Sedan Sport Touring Hybrid interior, part of Honda October sales gains
Hybrid models like the Civic Sport Touring Hybrid made up 36% of Civic sales in October. (Photo by Honda)

Overall, Honda hybrid sales set an October record of 32,519 units, up 5.1%. Hybrids also made up a big share of Honda’s best-known models:

  • CR-V Hybrid: 53% of CR-V sales
  • Accord hybrid trims: 45% of Accord sales
  • Civic Hybrid: 36% of Civic sales

Additionally, Honda passenger cars had their best October since 2020, rising 6.2% to 34,297 units, and they are up 15.5% for the year. Notably, the Accord climbed 10.6% for its best October since 2020, while the Civic sold 17,960 units and is up 4.9% year to date. Even the Prelude posted its second straight month above 400 sales.

If a Civic is on your list, the 2027 Civic Sport-L brings leather under $28,500, which makes the hybrid-heavy lineup even easier to shop.

Acura MDX Jumps 54% in October

Acura ADX A-Spec, a gateway model in Honda October sales for the Acura brand
The Acura ADX added 2,508 sales in October and leads its segment with more than 25% of retail sales this year. (Photo by Acura)

Over at Acura, total sales came in at 10,790 for October. That was down 2.5% from last October, but Acura remains up 3.7% for the year, and its SUVs grew 1.9% to 8,694 units.

By far, the flagship MDX was the star. Its sales jumped 54.3% to 5,232 units, and it is up 28.1% for the year, already passing its full-year 2025 total. Meanwhile, the ADX and Integra combined for 4,604 sales, and the duo is up 61% year to date. The Integra on its own was up 11.5% in October and 34.4% so far this year.

Better yet for Acura fans, more SUVs are on the way, as we covered when Acura announced three new SUVs starting in 2028.

Honda and Acura October 2026 Sales at a Glance

2026 Honda Pilot Elite loaded for a road trip, one of the Honda October sales contributors
The Pilot, shown here as the 2026 Pilot Elite we took on a road trip, added 9,425 sales in October. (Photo by Cory Fourniquet)

Below, you can see how American Honda’s brands and key models performed in October, along with how each compares to the same period last year.

BrandOctober 2026October 2025Change2026 YTD2025 YTDChange
American Honda119,952111,095+8.0%1,269,2131,209,094+5.0%
Honda109,162100,030+9.1%1,154,7551,098,746+5.1%
Acura10,79011,065-2.5%114,458110,348+3.7%
ModelOctober 2026October 2025Change
Honda CR-V34,81531,696+9.8%
Honda Civic17,96017,907+0.3%
Honda HR-V12,35311,129+11.0%
Honda Pilot9,4259,845-4.3%
Honda Odyssey7,2025,448+32.2%
Honda Passport5,4194,717+14.9%
Acura MDX5,232About 3,390*+54.3%
Honda Ridgeline4,4104,086+7.9%
Acura ADX2,5082,721-7.8%

*Honda reported the MDX and RDX together last October, so the 2025 MDX figure is calculated from this year’s 54.3% gain.

Our Take on Honda’s October Sales

2026 Honda Accord Hybrid, part of record hybrid Honda October sales
Accord sales rose 10.6% in October, and hybrid trims made up 45% of the mix. (Photo by Honda)

To me, the biggest takeaway is how Honda keeps winning without chasing flash. After all, families keep buying the CR-V, Passport, and Odyssey because they do the everyday stuff well, and Honda’s hybrids deliver better efficiency without asking shoppers to change how they drive or where they fuel up.

It’s also great to see this kind of turnaround after the hit Honda took earlier this year. In March, Honda walked away from its EV strategy right at the goal line, cancelling the 0 Series Saloon, 0 Series SUV, and U.S.-market Acura RSX just months before production was set to begin. That retreat came with an EV writedown estimated as high as $15.7 billion and Honda’s first annual loss in nearly 70 years, following news that the Prologue will leave the market after 2026. Instead of dwelling on it, Honda leaned into the hybrids its buyers were already choosing, and a record hybrid October suggests that bet is paying off.

I am also keeping an eye on the Passport. Clearly, a TrailSport mix above 80% tells me buyers want a family SUV that can handle a muddy back road, and here in East Texas, that makes a lot of sense. Compared with the record months from Kia and Hyundai, an 8% jump in Honda October sales shows the established players are not slowing down either.

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